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To earn the Salesforce Marketing-Cloud-Administrator certification, candidates must pass a 60-question multiple-choice exam that covers a wide range of topics related to the Salesforce Marketing Cloud platform. These topics include email marketing, mobile messaging, social media advertising, data management, and analytics. Candidates are given 90 minutes to complete the exam, and must score at least 65% to pass.
Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-admin---MCE-Admn-201
The Marketing-Cloud-Administrator Exam covers a wide range of topics related to the Marketing Cloud platform, including email marketing, mobile marketing, social media marketing, and advertising. You will also be tested on your knowledge of data management, automation, and analytics. Marketing-Cloud-Administrator exam consists of 60 multiple-choice questions, and you will have 90 minutes to complete the exam.
The Marketing-Cloud-Administrator certification exam is meant for professionals who have experience in administering the Salesforce Marketing Cloud platform. This includes individuals who are responsible for creating and managing email campaigns, automating marketing processes, and analyzing data to improve marketing performance. Marketing-Cloud-Administrator exam tests the candidate's knowledge on topics such as Marketing Cloud configuration, email marketing best practices, data management, and reporting.
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Salesforce Marketing-Cloud-Administrator Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Subscriber Data Management | 32% | - Data Segmentation
|
| Channel Management | 15% | - Email Channel
|
| Maintenance and Troubleshooting | 15% | - Automation Studio
|
| Setup | 38% | - Business Units
|







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